Disney-ABC Domestic Television
LIVE! with Kelly and Classmates.com






Classmates.com partnered with LIVE! for "Will You Marry Me Week," a week-long Valentine's integration featuring special marriage proposals and the "Classmates.com Love Story" competition. As part of the partnership, LIVE! brought national attention to their "Classmates.com Love Story" competition, inviting viewers online to vote on their favorite Classmates.com romantic stories. The co-branded microsite featured on-air footage and links to Classmates.com. The winning couple of the "Classmates.com Love Story" competition was then flown to New York and a show taping as guests of LIVE! The integration was promoted across various Disney-ABC websites and the event generated 30,000 unique visitors to the microsite, creating additional exposure for Classmates.com.




TODAY: 02.05.12
2012 BROADCAST CALENDAR

The 2012 Broadcast
Calendar is Here!

The 2012 broadcast calendar includes the dates of special events and all major holidays. Download the calendar as computer desktop wallpaper for quick reference or in a printer-friendly format.

Download the desktop wallpaper in the resolution of your choice:
Standard
1280x768 (low)
1280x1024 (high)
Widescreen
1440x900 (low)
1680x1050 (high)

Download the broadcast calendar in a printer-friendly format:
Printable calendar (Adobe PDF)
SYNDICATION'S OPERATIONAL EASE
Feature
SHORT POD ADVANTAGE
Syndication's Short Pod Advantage

Commercials in short breaks are more likely to be recalled, and Syndication's short pod advantage is clear. According to the 2010/11 SNTA member survey, Syndication's breaks are only 2:24 in length for national advertisers, with even shorter national exclusive breaks at 1:35 in length. Syndication outperforms total network prime and network prime sitcoms, and even has 60 second breaks in 20 popular shows.

Click here to learn how Syndication's short pod advantage translates to better recall and higher commercial audience delivery.