CBS Television Distribution
Rachael Ray and Kenmore






Rachael Ray and Kenmore Elite teamed up to bring cooking solutions to people across the country. Rach to the Rescue featured a co-branded Rachael Ray/Kenmore Elite RV captained by Alex Boylan. The segments drove viewers to the customized microsite, which featured daily video clips and offered giveaways for Kenmore products. The segment culminated when the RV went to Sears for a live in-store event, and Rachael Ray gave Kenmore food processors to all 150 audience members in the finale episode.



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TODAY: 02.05.12
2012 BROADCAST CALENDAR

The 2012 Broadcast
Calendar is Here!

The 2012 broadcast calendar includes the dates of special events and all major holidays. Download the calendar as computer desktop wallpaper for quick reference or in a printer-friendly format.

Download the desktop wallpaper in the resolution of your choice:
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1280x1024 (high)
Widescreen
1440x900 (low)
1680x1050 (high)

Download the broadcast calendar in a printer-friendly format:
Printable calendar (Adobe PDF)
SYNDICATION'S OPERATIONAL EASE
Feature
SHORT POD ADVANTAGE
Syndication's Short Pod Advantage

Commercials in short breaks are more likely to be recalled, and Syndication's short pod advantage is clear. According to the 2010/11 SNTA member survey, Syndication's breaks are only 2:24 in length for national advertisers, with even shorter national exclusive breaks at 1:35 in length. Syndication outperforms total network prime and network prime sitcoms, and even has 60 second breaks in 20 popular shows.

Click here to learn how Syndication's short pod advantage translates to better recall and higher commercial audience delivery.

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