Twentieth Television
Wendy Williams and Red Lobster





Red Lobster's Executive Chef Michael LaDuke introduced viewers to their new menu by showing Wendy how to make one of their signature recipes. During the nearly seven minute segment (highlights below), they discussed Red Lobster's Bar Harbor, ME inspired lobster and seafood menu. The segment reinforced Red Lobster's value by featuring entrees under $20 and each audience member received two $20 gift cards. Home viewers could log on to wendyshow.com for their own chance to win.



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2012 BROADCAST CALENDAR

The 2012 Broadcast
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SYNDICATION'S OPERATIONAL EASE
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SHORT POD ADVANTAGE
Syndication's Short Pod Advantage

Commercials in short breaks are more likely to be recalled, and Syndication's short pod advantage is clear. According to the 2010/11 SNTA member survey, Syndication's breaks are only 2:24 in length for national advertisers, with even shorter national exclusive breaks at 1:35 in length. Syndication outperforms total network prime and network prime sitcoms, and even has 60 second breaks in 20 popular shows.

Click here to learn how Syndication's short pod advantage translates to better recall and higher commercial audience delivery.

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