Twentieth Television
Wendy Williams and HomeGoods





Wendy called on designer and author Elaine Griffin to share some fun and creative holiday gift ideas from HomeGoods. With something for everyone, the on-air integration featured gift ideas under $25 for men, women and kids. Wendy highlighted HomeGoods and its value positioning, while demonstrating quality with imported items, hand-painted ceramics and educational toys. Audience members received $50 gift cards to help with their holiday shopping while online visitors were offered a chance to win a gift card for themselves.



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2012 BROADCAST CALENDAR

The 2012 Broadcast
Calendar is Here!

The 2012 broadcast calendar includes the dates of special events and all major holidays. Download the calendar as computer desktop wallpaper for quick reference or in a printer-friendly format.

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SYNDICATION'S OPERATIONAL EASE
Feature
SHORT POD ADVANTAGE
Syndication's Short Pod Advantage

Commercials in short breaks are more likely to be recalled, and Syndication's short pod advantage is clear. According to the 2010/11 SNTA member survey, Syndication's breaks are only 2:24 in length for national advertisers, with even shorter national exclusive breaks at 1:35 in length. Syndication outperforms total network prime and network prime sitcoms, and even has 60 second breaks in 20 popular shows.

Click here to learn how Syndication's short pod advantage translates to better recall and higher commercial audience delivery.

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